Website

Explaining the services of this carers charity to young people with clarity, empathy and care.

Client: Young Carers in Hertfordshire

Challenge: As Young Carers in Herts updated their website, they needed copy that better reflected their services, and made young people feel comfortable getting in touch.

Solution: Taking direction from senior management, I refreshed the copy so it clearly and accurately explained their services, and how they help young people thrive. I refined the brand voice, using a tone that is calm, assured and understanding.

  • “Bethany was a pleasure to work with. Her writing is succinct and clear, and she was able to produce copy on some quite specialist areas with minimal direction… Her communications to me were always clear and pleasant. She delivered on time and kept me informed of progress. Highly recommended.”

    Tim Napper

    Finance and Support Services Manager, Carers in Hertfordshire